The 360° Lead Lifecycle
Every click, every call, and every dollar accounted for. Transform your shop’s "black box" into a transparent revenue engine with the industry's most granular analytics suite.
Every Customer has a Story. Now You Can Read It.
A lead is more than just a name and a phone number. Our system tracks the entire 'Customer Journey' before they even pick up the phone. Know exactly which pages they browsed and how many times they visited your site before reaching out.

Key Features
Unified Lead Stacking
Every contact form, appointment request, and text message is stacked into a single, chronological timeline.
Integrated Marketing History
See exactly which email or postcard triggered the lead. We attach outgoing communications directly to the lead profile.
Prior Visit Intelligence
Identify "warm" leads by seeing their full browsing history and frequency of visits prior to conversion.
Frictionless Outreach (QR Scan-to-Dial)
No more manual typing. Scan a lead's unique QR code to instantly dial or text them from your mobile device.
Real-Time Lead Notes
Keep your service advisors on the same page with centralized internal notes for every interaction.
Your Shop’s Vital Signs, Monitored in Real-Time.
Move beyond basic spreadsheets. Our dashboard provides a high-altitude view of your shop’s health, from 12-month revenue trends to granular Average Repair Order (ARO) benchmarks. Set your goals, and let the platform track your progress.
Total Revenue & Growth
Track parts vs. labor revenue with 12-month performance overlays.
Smart Benchmarking
Set custom monthly goals for car count and ARO, and receive real-time scoring on your shop’s performance.
The Conversion Funnel
Visualize the "drop-off" between website visits, scheduled appointments, and finalized Repair Orders (ROs).
Retention Metrics
Instantly identify your ratio of new vs. lost customers to measure long-term shop loyalty.


Call Intelligence & Staff Training
Master the Art of the Phone Call
Your front desk is your biggest profit—or loss—center. Our call intelligence suite ensures you never miss a beat. With dynamic number insertion and performance rating, you can turn every phone call into a coaching moment.
Dynamic Source Tracking
We swap phone numbers based on where the visitor came from (Google, Google Ads, Bing, etc.), so you know exactly which channel is ringing your phone.Call Recording & Smart Forwarding
Review every interaction for quality assurance. Set custom forwarding rules to swap numbers based on your shop's hours.Employee Performance Rating
Rate and score individual staff calls to identify training opportunities and reward your top-performing service advisors.
Total Accountability for Every Marketing Effort.
Stop wondering if your marketing is working. Whether it's a postcard, an email, or a text blast, we track the 'Retention Funnel' from the moment the message is sent to the moment the RO is closed.
Aggregate Marketing View
A high-level dashboard showing total revenue generated across all active postcard, email, and SMS campaigns.Individual Campaign Drill-Down
Track matched records, delivery rates, and the conversion funnel for every specific message sent.The Revenue Match
We cross-reference campaign data with shop ROs to show you the exact dollar amount returned for every specific campaign trigger.


